Trends and patterns discovery using Power BI boost sales performance

About Client

The client is the world's largest music content company with market-leading positions in recorded music, music publishing, and merchandising. With its global presence, they are the most significant "BIG 4" recording company with a leading market share and numerous subsidiaries.

Client Requirement
  • The client needed a reliable data management system to accurately forecast their sales as it took considerable effort to curate, model, and interpret data from various raw and cluttered data sources.
  • They sought professional expertise to extract useful information from these datasets, transform it into meaningful insights, and load it onto a database that would improve future sales performance and develop business consistency.
Solution
  • PreludeSys migrated their on-premises data to Azure data warehouse and centralized their data management needs.
  • We transformed siloed datasets into a central data store and enabled simple data access to build ad hoc reports and gain actionable insights.
  • Using Boomi, we integrated data from various sources, including Apple Music Store, Spotify, Billboard, Amazon, Shazam, Vevo, Yahoo, YouTube, Hype Machine, Vh1, Google Play, and All Music.
  • We also simplified and modernized their legacy intranet applications with Power Apps.
  • We then implemented Power BI for analytics and reporting purposes.
Benefits
  • Sales patterns discovery improved performance.
  • Custom sales dashboard discovered new opportunities.
  • Achieved instantaneous business and operational-level decisions.
  • Interactive sales reports created a unified user experience.
  • Data extraction and curation improved data quality.
Technology

Azure SQL DB, Power Apps, Power BI, Boomi